Search engine optimisation (SEO) and internet marketing are two of the most vital aspects of you internet presence. Launching your site is just the beginning. The success of your site will depend largely on how well your site is marketed. This is an ongoing process and the identification of business goals and how successful the site is in meeting these will drive the subsequent the marketing effort. Chord9 can assist at all stages.
Keeping your site well indexed and highly placed in the search engine rankings is an clearly an essential task. Neglect this and you site will slip down the rankings taking business opportunities with it.
In common with any other content management system, using DNN will not magically send your site to pole position in Google’s or Bing’s search results. However Chord9’s DNN SEO service will help send you on your way.
Chord9 is experienced in designing sites that that are optimised for search engine visibility. We can assist in helping you maximise the probability of achieving high search engine rankings using a number of techniques including:
- Content optimisation: Keyword identification and optimisation of page content, use of DNN’s page level meta tag facility
- Skin level optimisation: Skins designed using custom HTML only menu components, semantic mark-up, optimal page item hierarchy etc.
- Website traffic analysis: We'll help you to design success criteria at the outset and develop a benchmarking programme to determine whether your project is reaching its objectives.
- Content syndication: Techniques to build content for your website, increasing its appeal to your target audiences, without you having to originate it all yourselves.
- Email and affiliate marketing: Customer acquisition and retention programmes designed to drive relevant traffic to your site.